Now Thane says ‘Don’t Be Horny’


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Red FM extends its “No Honking” message to Thane in association with Thane Traffic Police and Lions Club of Thane.

 

Thane, June 11, 2015 – Red FM’s ‘Don’t Be Horny’ campaign has generated such a buzz in Mumbai that Lions Club of Thane North approached them, in association with the Thane Traffic Police, to replicate the same in Thane. The drive was launched at Teen Haath Naaka in Thane yesterday. Red FM’s RJ Malishka and RJ Rishi Kapoor, Dr. Rashmi Karandikar, DCP Thane Traffic Police, and Sunil Chavan, Additional Commissioner of TMC, graced the occasion.

Commenting on the initiative Dr. Rashmi Karandikar said, “I would first like to thank Red FM and Lions Club for bringing this campaign to Thane. It is necessary to abide by traffic rules since it is beneficial to the commuters. Noise pollution is increasing in Thane and it is important for drivers to realise the ill effects of it, not only to the environment but also to their personal health. I request all Thanekars to control their urge of honking.”

Anil Jadhav, District Governor of Lions Club International, said, “Lions Club has always been at the forefront of taking up various social issues, and is glad to further this cause. Honking not only creates noise pollution but also affects the health of the people. I would like to request all the rickshawalas to curb needless honking, among other drivers.”

After the inauguration, RJs Malishka and Rishi Kapoor spread awareness by meeting and requesting drivers not to honk unnecessarily at Teen Haath Naaka. They moved from person to person, distributing ‘Don’t Be Horny’ badges. The also spoke to these people about the side effects of increase in noise pollution due to unnecessary honking.

 

About Red FM

93.5 Red FM, India’s Largest Radio Network* has always believed in philosophy and attitude of ‘Bajaate Raho!’ along with a music strategy of playing only Super Hit music, based on the internationally successful CHR (Contemporary Hit Radio) format. With a network of 50 stations across the country, we offer national presence but with a customized local flavour in each city.

Red FM is known as the ‘Station for Expression’ to the common man and its famous tag line ‘Bajaate Raho!’ is already part of common parlance! One of the MOST AWARDED BRANDS in the industry, Red FM boasts of over 155 awards including the award for the BEST FM BRAND, BEST FM STATION, BEST RJs, etc.

*93.5 Red FM is joint marketing and sales initiative of the participating independent radio companies for bringing one window advertising/marketing solutions to clients/advertisers by leveraging the reach of their respective radio station(s) and other media assets.

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